![Create a Product That Sells Itself for Free](https://cdn.prod.website-files.com/649db2ba52ae9d95b698dcb5/663b462572d083a0f0a0b889_Driving%20traffic%20to%20my%20blog%20posts%20(1).png)
Example
Mokkup.ai is a wireframing tool that allows you to create visual dashboards. They use the visuals generated from their tool as a promotion method in targeted sub-Reddits. Here is how they do it..
Mokkup is a wireframing tool that lets you create a clean visual dashboard to showcase your data.
![](https://cdn.prod.website-files.com/649db2ba52ae9d95b698dcb5/66291ad73d06c47218d1dac4_Group%201.png)
So, instead of spammy ads, Mokkup can subtly integrate its branded charts around topics people are interested in + include casual mentions in the right subreddits, avoiding the hard sell that Redditors hate.
![](https://cdn.prod.website-files.com/649db2ba52ae9d95b698dcb5/6629180d77874f70c14538ea_Subtle_comments.png)
By targeting subreddits like r/dataisbeautiful and r/visualization, Mokkup found the perfect audience for their graphs, with five posts with over 13,000 upvotes and 10 million views.
![](https://cdn.prod.website-files.com/649db2ba52ae9d95b698dcb5/6629180d6d889d6b327d333e_Mokkup_example_2.png)
This has resulted in over 100 to 150 monthly organic conversions from Reddit.
~ Source